Agency: FP7, Qatar | Role: Art Director
MCDonald's Calendar Creative Proposal
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The truth
McDonald’s is competing not just with the other international burger chains. They are also competing with the local lunch shops that dish out a menu for low prices. How do we catch the attention of office-goers and get them to choose from the low price McSavers menu?
The creative solution
We send a calendar to office-goers who work near our McDonald’s outlets. The calendar will be designed to ornament the desk of office-goers. It will also serve as a constant reminder to order from McDonald’s.
The idea
The past years repeat themselves in 2015. Nice coincidence. Our Prices are from the good old days too.
