Agency: C2 COMMS, UAE | Role: Senior Art Director
Lurpak Ramadan Online Activation
____
The search for Ramadan recipes spikes up during Ramadan. Food lovers create more than one dish during the holy month but their search always results in one recipe. They don’t know which flavours/dishes work together. We wanted to guide food lovers in their search for complementary recipes. We decided to give them a menu full of ideas to weave their magic, resolving the Ramadan cook’s challenge of deciding what variety to create!
